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Publer

Open Tool

Publer is a social media management tool designed to streamline posting and enhance online engagement.

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Top Features

Publer stands out by offering a suite of features that cater to the needs of digital marketers and social media managers. The tool provides automated scheduling for posts, multi-account management, and analytics to track engagement and performance. Users can also benefit from features such as the ability to create post queues, bulk upload posts, and view a calendar of scheduled content. An innovative aspect of Publer is its feature to auto-share posts at optimal times and suggest content improvements through AI.

Pricing

Publer offers a tiered pricing structure that includes a free version and several paid plans, which are Silver, Gold, and Argento. The free plan provides basic functionalities like scheduling and analytics for a limited number of posts. The Silver plan introduces more advanced features like video posting and support for additional social accounts. The Gold and Argento plans offer even more advanced capabilities such as team collaboration tools and detailed analytics. This structured pricing allows businesses of all sizes to choose a plan that best fits their needs and budget.

  • Free: €0,00/month
    Build momentum on social media.
    • 3 Social Accounts (limited to one Twitter/X account)
    • 1 Workspace
    • 10 Pending Scheduled Posts per Account
    • 25 Saved Drafts
    • 24 Hours Post History
    • Free Trials on Paid Features
    • Link in Bio for Instagram
  • Professional: €11,17/month ($12.00/month)
    Scale your social media efforts.
    • 3 Social Accounts
    • Multiple Twitter/X Accounts
    • Unlimited Workspaces
    • Unlimited Scheduling & Drafts
    • Unlimited Media Library Storage
    • Eternal Posts History
    • Unlimited RSS Feed Automations
    • Unbranded Link in Bio for Instagram
  • Business: €19,55/month ($21.00/month)
    Unleash the power of social media.
    • All in Professional Plus:
    • Unlimited AI Prompts
    • In-Depth Analytics Insights
    • Hashtag & Competitor Analysis
    • PDF & CSV Analytics Reports
    • Hashtag & Content Recommendations
    • Spintax-Powered Post Recycling

Pros & Cons

Pros:

  1. All-in-One Platform: Offers scheduling, collaboration, and analytics in a single platform.
  2. Flexible Pricing: Free plan provides essential features, and paid plans offer affordable scaling options.
  3. AI-Powered Content Creation: Business plan includes unlimited AI prompts for content generation.
  4. Hashtag & Competitor Analysis: Business plan offers comprehensive insights into hashtags and competitors.
  5. Unlimited Workspaces: Professional and Business plans allow for unlimited workspaces.
  6. Media Library: Unlimited media storage in paid plans simplifies content organization.
  7. Team Collaboration: Paid plans support multiple members for efficient team management.
  8. Post Recycling: Business plan includes spintax-powered post recycling for evergreen content.

Cons:

  1. Limited Features in Free Plan: Features like unlimited scheduling, in-depth analytics, and competitor analysis are unavailable in the free plan.
  2. Limited Scheduled Posts in Free Plan: Only 10 pending scheduled posts per account in the free plan.
  3. No White Labeling: Lacks white labeling features for agencies or branding.
  4. Learning Curve: Advanced features like AI prompts and analytics may require time to understand.

Overview

Publer has garnered positive feedback for its utility and effectiveness in managing social media platforms efficiently. The tool's design focuses on simplifying the complexities of social media management and providing a robust platform that supports a wide range of functionalities. Users often praise the tool for its clean interface, consistent updates, and responsive customer service, underlying its reliability and strong performance in the social media tool market.

Publer Video

Meet Publer - Your Social Media Superhero | Manage & Schedule all Social Media Posts in One Platform

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